Thursday, 22 June 2017

The Power of Image - Punching Above Your Weight with VoIP Phone Systems

Most businesses today have a website. Even the smallest company can exert a professional image with a shiny new site.
But when a customer wants to take the next step, the cracks can begin to show. They lead their mouse down past the marketing jargon, past the smiling white teeth… down to the bottom of the page. There lies the Achilles’ heel of the lone wolf or small business – the company phone number and the system behind it.

If you want people to become clients and part with their money, they have to have confidence in you as a professional supplier. After all they don’t know you. Anything you can do to reinforce confidence will result in more sales. And of higher value.

Seeing a mobile number, or calling a number which is obviously a single BT line will have the opposite effect. So what is the solution?

For bigger operations, it isn’t difficult to sustain the magic of marketing on the phone. Customers expect to be welcomed by an impossibly cheery lady with a trendy accent and excerpts of Mozart’s Eine Kleine Nachtmusik while they wait. They don’t expect the crackled, disjointed automated message you hurriedly put out in a spare moment. Your website could be as professional as the next, but in telecommunications, you might be firing a pea-shooter compared to the big corporations with call centres in India and state-of-the-art technology.

For customer confidence from the beginning right through to the end, a professional phone system is therefore vital. David deserves more than a slingshot to fight the Goliath. He might prefer a bazooka. We would suggest a VoIP system.

Cisco VoIP systems have been used by large organisations for years. Watch any BBC drama and the set will be festooned with Cisco Handsets. They offer a much wider range of facilities than a standard landline or a small PBX. (A PBX is a traditional office phone system). Competing with larger companies doesn’t have to cost an arm and a leg. Now, using the Internet, anyone can get this technology. Even if you only need one phone. Internet Phone Systems have very low start-up and running costs. Cloud based systems level the playing field and give start-up businesses the professional sheen they need to sustain customer confidence. Find out more about Hosted VoIP systems on our website.

Professional marketing messages and on-hold music are just the start – VoIP phone systems offer a host of features to convey the right image, whatever your size.

The auto-attendant feature on Cisco Phone Systems allows calls to be directed to relevant departments based on the enquiry. It doesn’t matter if you’re just one pair of hands and a laptop – in the eye of the beholder, your homestead can become the Sales Team, the Technical Support Office or the Executive Assistant's desk at the punch of a number. When the phone rings you’ll see what the call is for and know what to expect. Auto-attendants, or Virtual Receptionists, allow the self-employed business owner to become their very own one-man-band. And it allows a small team to work as efficiently as a large corporation.

To gain a competitive edge small businesses can’t leave their clients tapping their toes. Advanced call routing features on VoIP phone systems ensure you never miss a call. Numbers can be redirected to any available employee automatically if the first person isn’t available. So whether you’re at home or in the office, you’ll never miss a lead. Voicemail-to-email functions ensure you can always get back to clients from your mobile phone. They don’t need to know you are out of the office. You don’t need a call centre to compete with the big boys.

VoIP, or SIP, technology also allows domestic and international numbers to be directed to the same phone system. You can publish numbers for London, Manchester and Edinburgh to assert a national presence - or go further afield. International calls will all go down the same funnel, toward your humble desk phone in a quiet corner of the office. But now you’re more than just a small business. You’re a multinational corporation with a international appeal.

No business should underestimate the power of marketing. The ability to assert a professional and authoritative image goes beyond taglines and webpages – and now companies of all sizes can harness professional internet phone systems to maximum advantage, increasing both the volume and calibre of their clients. A peacock is only as good as its feathers – and now you can strut with the alpha males without sacrificing the personal touch you’re known for.

You can order a VoIP phone system online for as little as £2.99 per month per connection here.

GRiP Communications are a UK based VoIP Service provider providing high quality affordable business telephone systems to organisations with one phone or many. All you need is an Internet Connection.

For more information on how VoIP works go to:

To order a VoIP system online or chat about your requirements visit us at:


Monday, 5 June 2017

Moving out and moving up with VoIP: how Internet Phone Systems make for simple relocation and expansion

You’ve found your new office space. It’s in a trendy city-centre district with crumbling red-brick walls and Swedish coffee shops and twenty-somethings with Macs looking important. Inside it’s got those funky new-age chandeliers and body-form swivel chairs. It’s just the kind of office you need to attract innovative, ambitious minds like yourself.
You’ve been working hard, slowly but surely, to get to the day when you cross that glossy flooring with new and important clients in tow. Your customer base is small at the moment - but your staff can’t wait to move into that shiny new complex. It would be as much a product of their success as a foretaste of greater things to come.

So you’ve bought the new furniture, chosen the colour scheme, finally agreed the seating plan and booked the removal company. You’ve printed your new business cards and updated your website – “We’re moving!”

There’s just one problem - your phone lines. Your new office operates in a different exchange area, so you’ll have to re-install your entire phone system with a new number. You need to order BT phone lines and wait at least 30 days. There will also be line installation charges. Your old number has become a valuable asset and your hard-won customers are used to calling it. So, you can either forward your old number to your new one every time someone calls, paying for every call transferred; or get a new number altogether and risk losing your contacts and connections as you start anew.

On top of all that, you won’t be able to dial out from your old phone number so new clients will come in on a different number

Location, location, location – your planned move could jeopardise the rapport you have with existing customers and cost you more than planned. In the era of rapid response, you can’t afford to lose contact with your customer base if things go south, or forego days of potential sales-seeking.
But now you don’t have to bite your nails waiting for the technician to arrive. VoIP (Voice over Internet Protocol) systems aren’t tied down by a physical landline, instead using the Internet to operate. With internet phone systems, you can keep your old numbers and entire infrastructure at no extra cost when you move. You can port any existing BT number to the cloud and get it to ring anywhere. All it takes is an internet connection at your new office. You can be up-and-running in hours rather than weeks.

You don’t need to get a system re-installed, just take your phones with you and plug them in like you would a laptop.

VoIP phone systems allow you to maintain continuity with your customers by allowing you to assign the same number to multiple devices, including your mobile phone. Now you’re moving with the times (even if you’re keeping the potted cactus).

Expanding infrastructure in your new office doesn’t have to be a hassle either. You can order new phones quickly and add them to your virtual network. So there’s no risk of having to dig up the parquet flooring to install more wiring. VoIP phone systems are flexible, mobile, and stress-free. No one will bat an eyelid when you switch to VoIP. It’s business as usual, even if you do forget the pass-code to your new office.

GRiP Communications are a UK based VoIP Service provider providing high quality affordable business telephone systems to organisations with one phone or many. All you need is an Internet Connection.

For more information on how VoIP works go to:

To order a VoIP system online or chat about your requirements visit us at: